April 18, 2019

Antique ZionEyez: smart glasses that collected $ 343,000 so no one saw

Many companies tried to create such a device as smart glasses. Some products even went into series, but due to functional or design flaws, all projects failed. Until now, no company has occupied the niche of intelligent vision, and the users have no brand name associated with this device. If such products came out, they looked, to put it mildly, unusual. Now, Intel has shown its prototype of additional reality glasses, which look like ordinary ones. Will they find their use, time will tell.

Intel Vaunt Smart Glasses

But few people know that in 2011, Zion presented the Internet community a prototype of smart glasses, which, because of their simplicity and functionality, collected an impressive amount of $ 343 thousand. But these glasses never reached the consumer, remaining an unrealized project. Let's remember their story.

Introductory Years of launch: 2011 Website: http://www.zioneyez.com/ (website not available) Amount requested: $ 55,000 Funds raised: $ 343,415 Founders: Carlos Becker, Matt Krumholz


Glasses have a conventional design and contain the function of replacing glasses. This allows you to use them as sun glasses, or ordinary glasses for vision. This combination of design and technology can rightfully make a gadget a find for a spy. Points may well be used for hidden video recording.

Glass replacement function

Filling the gadget boasts high-quality miniature electronics. They have built-in: HD - camera, microphone, flash memory of 8 GB., Bluetooth - module and battery. Points work in conjunction with an iPhone or Android device.

The camera allows you to take photos and videotape. Through a special application Eyez, videos and photos can be broadcast in real time, on YouTube or on social networks. The glasses are powered by the built-in battery, which can be charged like a regular phone. Charging lasts for three hours of video or on the day of work in the mode of photographing. At this, all the useful features of the gadget end.

The cost of points was set at $ 199. On the kickstarter, the gadget collected $ 343,415. These glasses made an instant impression and over 2,000 people funded the project. Do they need these glasses? No one can answer this question. Most likely, this gadget has attracted consumers as a fashionable toy. For what it is needed, even the manufacturers did not know this. This is not really glasses, and not really a camera. A bit of everything, and it turned out a fashionable gadget. Although the project is related to IoT, but nothing else, except to shoot and broadcast on the Internet, this gadget can not. He has no artificial intelligence, and he cannot bring any benefits other than photography. If you start to equip this device with additional functions, then the glasses get expensive and energy-consuming. With the expansion of functions, this gadget can no longer fit into the size of ordinary points. Apparently, the developers also knew this and predicted the failure of the project.

How to start

The project was founded by two veterans of IT business. They participated in the very first projects, about which no one remembers. Businessmen themselves did not come up with the idea of smart glasses, but took it into development from unapproved projects of the company, whose name could not be figured out. Next, they put together a team and made several prototypes. After the prototypes were tested, the gadget stuck in front of the Internet community on the kickstarter. The project raised money seven times more than requested by businessmen. After collecting money, output was constantly postponed, and the founders regularly disappeared into the shadows.

Why they failed

The first reason for failure lies in the mood of the producers themselves. They immediately realized that their gadget was useless and could not be upgraded. It can not be made more functional and this is a dead-end product that is not subject to further development.

The second reason lies in the global underfunding of the project. The developers simply did not plan a production strategy. According to some data, the project founders were looking for additional investments, in the amount of not less than $ 1.5 million. But the businessmen did not make a deal with a suspicious gadget. Any serious businessman, before spending money, will order a forecast for a project from an analytical agency. Analysts will quickly identify the failure of the project and make a conclusion.

The third reason is the short-sightedness of the ZionEyez project managers, who did not take into account that a monster like Google is developing the new Google Glass gadget. This information reached ZionEyez late, and forever buried the project.

Unfortunately, there is no exact data on the final of this story. It is worth noting that the developers chose the best of the two evils. If they had found the necessary money for the project, it is unlikely he would have survived. This could be seen on the example of Google Glass, really smart glasses, the project of which failed miserably, despite the company's global resources.

Are there any prospects for smart glasses?

Definitely yes! Technology does not stand still, chips are becoming smaller and more energy efficient. Who will be the first manufacturer to get to the point with functionality and design? Maybe it will be someone among us?

If you take up a similar project, then first of all you need to decide on the current technological capabilities, because this is the key to success.

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